OUTDOOR LIFE/ August, 2003
“Simpsons Lures”
When Bart Simpson burst upon the pop-culture scene in 1989, his catch phrase. “Bite me,” became the mantra for an entire generation of saucy-mouthed rug rats. Now you can see for yourself whether his mojo has rubbed off on the latest line of Simpsons products—fishing lures. Produced by Relic Lures, these hard baits include a Duff beer-toting Homer and “Blinky,” the three-eyed mutant fish from the radioactive waters of the cartoon family’s hometown of Springfield.